| Server IP : 82.197.83.129 / Your IP : 216.73.216.166 [ Web Server : LiteSpeed System : Linux us-bos-web1456.main-hosting.eu 4.18.0-553.40.1.lve.el8.x86_64 #1 SMP Wed Feb 12 18:54:57 UTC 2025 x86_64 User : u489457460 ( 489457460) PHP Version : 7.3.33 Disable Function : system, exec, shell_exec, passthru, mysql_list_dbs, ini_alter, dl, symlink, link, chgrp, leak, popen, apache_child_terminate, virtual, mb_send_mail Domains : 2 Domains MySQL : OFF | cURL : ON | WGET : ON | Perl : OFF | Python : OFF | Sudo : OFF | Pkexec : OFF Directory : /home/u489457460/domains/qlixs.com/public_html/ |
Upload File : |
<!DOCTYPE html>
<html lang="en">
<head>
<meta charset="utf-8" />
<meta name="viewport" content="width=device-width, initial-scale=1" />
<!-- Meta Pixel Code -->
<script>
! function(f, b, e, v, n, t, s) {
if (f.fbq) return;
n = f.fbq = function() {
n.callMethod ?
n.callMethod.apply(n, arguments) : n.queue.push(arguments)
};
if (!f._fbq) f._fbq = n;
n.push = n;
n.loaded = !0;
n.version = '2.0';
n.queue = [];
t = b.createElement(e);
t.async = !0;
t.src = v;
s = b.getElementsByTagName(e)[0];
s.parentNode.insertBefore(t, s)
}(window, document, 'script',
'
https: //connect.facebook.net/en_US/fbevents.js');
fbq('init', '1076054510812980'); fbq('track', 'PageView');
</script>
<noscript>
<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1076054510812980&ev=PageView&noscript=1" />
</noscript>
<!-- End Meta Pixel Code -->
<link href="assets/css/bootstrap.min.css" rel="stylesheet" />
<link href="assets/css/bootstrap-icons.css" rel="stylesheet" />
<link rel="stylesheet" href="assets/css/swiper-bundle.min.css" />
<link rel="stylesheet" href="assets/css/nice-select.css" />
<link rel="stylesheet" href="assets/css/animate.min.css" />
<link rel="stylesheet" href="assets/css/jquery.fancybox.min.css" />
<link href="assets/css/boxicons.min.css" rel="stylesheet" />
<link rel="stylesheet" href="assets/css/style.css" />
<link rel="stylesheet"
href="https://fonts.googleapis.com/css2?family=Fahkwang:ital,wght@0,200;0,300;0,400;0,500;0,600;0,700;1,200;1,300;1,400;1,500;1,600;1,700&family=Unbounded:wght@200;300;400;500;600;700;800;900&display=swap" />
<link href="https://fonts.googleapis.com/css2?family=Unbounded:wght@200..900&display=swap" rel="stylesheet" />
<title>Qlixs</title>
<link rel="icon" href="assets/img/qlix-icon.png" type="image/gif" sizes="20x20" />
</head>
<body id="body" class="tt-smooth-scroll tt-magic-cursor">
<!-- Header start -->
<?php include('header.php'); ?>
<!-- Header end -->
<div class="details-page-wrapper case-study-details pt-130 mb-130">
<div class="container-lg container-fluid">
<div class="post-tag-and-title">
<!-- <div class="post-tag">
<svg
width="203"
height="33"
viewBox="0 0 203 33"
xmlns="http://www.w3.org/2000/svg"
>
<path
d="M1 16.5H201M201 16.5C196.333 15 187 9.8 187 1M201 16.5C196.333 18 187 23.2 187 32"
stroke-linecap="round"
/>
</svg>
<span>Creative Design</span>
</div> -->
<h2 class="post-title">
Scaling a Pet Brand from $26K to $78K per Month at 8x Blended ROAS
Performance Summary
</h2>
</div>
<span class="line-break"></span>
<span class="line-break"></span>
<span class="line-break"></span>
<div class="row g-lg-4 gy-5 mb-110">
<div class="col-lg-8">
<div class="post-thumb">
<img src="assets/img/innerpage/dogcare-casestudy-inner.png" alt />
</div>
<span class="line-break"></span>
<span class="line-break"></span>
<span class="line-break"></span>
<div class="details-page-content">
<ul>
<li><b>Sales/Revenue : </b> 300% increase after 180 days</li>
<li><b>Store Sessions : </b> 300% increase after 180 days</li>
<li>
<b>Mobile Compatibility : </b> Needed a responsive website
design to cater to mobile users.
</li>
<li><b>Store Niche : </b> Pets (USA & Big 5 Markets)</li>
<li><b>Blended ROAS : </b> Over 8x</li>
</ul>
<span class="line-break"></span>
<p>
In this case study, we delve into the sophisticated data-driven
ecommerce marketing strategies that propelled a pet brand to
remarkable success.
</p>
<span class="line-break"></span>
<span class="line-break"></span>
<h3>The Challenge</h3>
<p>
The pet brand initially relied on influencer marketing, which,
while effective to some extent, proved resource-intensive and
inconsistent. Their limited expertise in running ads led to
skepticism about the potential efficacy of digital advertising
for their brand and products.
</p>
<span class="line-break"></span>
<span class="line-break"></span>
<div class="post-thumb">
<img src="assets/img/innerpage/dogcare-casestudy-inner1.jpeg" alt />
</div>
<span class="line-break"></span>
<span class="line-break"></span>
<h3>Key Objectives</h3>
<p>The brand aimed to:</p>
<span class="line-break"></span>
<ul>
<li>
<svg width="16" height="16" viewBox="0 0 16 16" xmlns="http://www.w3.org/2000/svg">
<g>
<path
d="M8 15C6.14348 15 4.36301 14.2625 3.05025 12.9497C1.7375 11.637 1 9.85652 1 8C1 6.14348 1.7375 4.36301 3.05025 3.05025C4.36301 1.7375 6.14348 1 8 1C9.85652 1 11.637 1.7375 12.9497 3.05025C14.2625 4.36301 15 6.14348 15 8C15 9.85652 14.2625 11.637 12.9497 12.9497C11.637 14.2625 9.85652 15 8 15ZM8 16C10.1217 16 12.1566 15.1571 13.6569 13.6569C15.1571 12.1566 16 10.1217 16 8C16 5.87827 15.1571 3.84344 13.6569 2.34315C12.1566 0.842855 10.1217 0 8 0C5.87827 0 3.84344 0.842855 2.34315 2.34315C0.842855 3.84344 0 5.87827 0 8C0 10.1217 0.842855 12.1566 2.34315 13.6569C3.84344 15.1571 5.87827 16 8 16Z" />
<path
d="M10.9684 4.96979C10.9613 4.9767 10.9546 4.98404 10.9484 4.99179L7.47539 9.41679L5.38239 7.32279C5.24021 7.19031 5.05216 7.11819 4.85786 7.12162C4.66356 7.12505 4.47818 7.20376 4.34076 7.34117C4.20335 7.47858 4.12464 7.66397 4.12121 7.85827C4.11778 8.05257 4.18991 8.24062 4.32239 8.38279L6.96839 11.0298C7.03967 11.1009 7.12455 11.157 7.21797 11.1946C7.31139 11.2323 7.41143 11.2507 7.51213 11.2488C7.61283 11.247 7.71212 11.2249 7.80408 11.1838C7.89604 11.1427 7.97879 11.0835 8.04739 11.0098L12.0394 6.01979C12.1753 5.87712 12.2496 5.68669 12.2463 5.48966C12.2429 5.29263 12.1622 5.10484 12.0214 4.96689C11.8807 4.82893 11.6914 4.7519 11.4943 4.75244C11.2973 4.75299 11.1083 4.83106 10.9684 4.96979Z" />
</g>
</svg>
Optimize their account structure and ad creatives.
</li>
<li>
<svg width="16" height="16" viewBox="0 0 16 16" xmlns="http://www.w3.org/2000/svg">
<g>
<path
d="M8 15C6.14348 15 4.36301 14.2625 3.05025 12.9497C1.7375 11.637 1 9.85652 1 8C1 6.14348 1.7375 4.36301 3.05025 3.05025C4.36301 1.7375 6.14348 1 8 1C9.85652 1 11.637 1.7375 12.9497 3.05025C14.2625 4.36301 15 6.14348 15 8C15 9.85652 14.2625 11.637 12.9497 12.9497C11.637 14.2625 9.85652 15 8 15ZM8 16C10.1217 16 12.1566 15.1571 13.6569 13.6569C15.1571 12.1566 16 10.1217 16 8C16 5.87827 15.1571 3.84344 13.6569 2.34315C12.1566 0.842855 10.1217 0 8 0C5.87827 0 3.84344 0.842855 2.34315 2.34315C0.842855 3.84344 0 5.87827 0 8C0 10.1217 0.842855 12.1566 2.34315 13.6569C3.84344 15.1571 5.87827 16 8 16Z" />
<path
d="M10.9684 4.96979C10.9613 4.9767 10.9546 4.98404 10.9484 4.99179L7.47539 9.41679L5.38239 7.32279C5.24021 7.19031 5.05216 7.11819 4.85786 7.12162C4.66356 7.12505 4.47818 7.20376 4.34076 7.34117C4.20335 7.47858 4.12464 7.66397 4.12121 7.85827C4.11778 8.05257 4.18991 8.24062 4.32239 8.38279L6.96839 11.0298C7.03967 11.1009 7.12455 11.157 7.21797 11.1946C7.31139 11.2323 7.41143 11.2507 7.51213 11.2488C7.61283 11.247 7.71212 11.2249 7.80408 11.1838C7.89604 11.1427 7.97879 11.0835 8.04739 11.0098L12.0394 6.01979C12.1753 5.87712 12.2496 5.68669 12.2463 5.48966C12.2429 5.29263 12.1622 5.10484 12.0214 4.96689C11.8807 4.82893 11.6914 4.7519 11.4943 4.75244C11.2973 4.75299 11.1083 4.83106 10.9684 4.96979Z" />
</g>
</svg>
Improve targeting and messaging to enhance ROAS and reduce
CPA.
</li>
<li>
<svg width="16" height="16" viewBox="0 0 16 16" xmlns="http://www.w3.org/2000/svg">
<g>
<path
d="M8 15C6.14348 15 4.36301 14.2625 3.05025 12.9497C1.7375 11.637 1 9.85652 1 8C1 6.14348 1.7375 4.36301 3.05025 3.05025C4.36301 1.7375 6.14348 1 8 1C9.85652 1 11.637 1.7375 12.9497 3.05025C14.2625 4.36301 15 6.14348 15 8C15 9.85652 14.2625 11.637 12.9497 12.9497C11.637 14.2625 9.85652 15 8 15ZM8 16C10.1217 16 12.1566 15.1571 13.6569 13.6569C15.1571 12.1566 16 10.1217 16 8C16 5.87827 15.1571 3.84344 13.6569 2.34315C12.1566 0.842855 10.1217 0 8 0C5.87827 0 3.84344 0.842855 2.34315 2.34315C0.842855 3.84344 0 5.87827 0 8C0 10.1217 0.842855 12.1566 2.34315 13.6569C3.84344 15.1571 5.87827 16 8 16Z" />
<path
d="M10.9684 4.96979C10.9613 4.9767 10.9546 4.98404 10.9484 4.99179L7.47539 9.41679L5.38239 7.32279C5.24021 7.19031 5.05216 7.11819 4.85786 7.12162C4.66356 7.12505 4.47818 7.20376 4.34076 7.34117C4.20335 7.47858 4.12464 7.66397 4.12121 7.85827C4.11778 8.05257 4.18991 8.24062 4.32239 8.38279L6.96839 11.0298C7.03967 11.1009 7.12455 11.157 7.21797 11.1946C7.31139 11.2323 7.41143 11.2507 7.51213 11.2488C7.61283 11.247 7.71212 11.2249 7.80408 11.1838C7.89604 11.1427 7.97879 11.0835 8.04739 11.0098L12.0394 6.01979C12.1753 5.87712 12.2496 5.68669 12.2463 5.48966C12.2429 5.29263 12.1622 5.10484 12.0214 4.96689C11.8807 4.82893 11.6914 4.7519 11.4943 4.75244C11.2973 4.75299 11.1083 4.83106 10.9684 4.96979Z" />
</g>
</svg>
Explore and succeed with additional advertising channels
beyond influencer marketing.
</li>
</ul>
<span class="line-break"></span>
<span class="line-break"></span>
<div class="post-thumb">
<img src="assets/img/innerpage/dogcare-casestudy-inner2.jpeg" alt />
</div>
<span class="line-break"></span>
<span class="line-break"></span>
<h3>Our Solution</h3>
<h4>1. Account Optimization</h4>
<ul>
<li>
<b>Ad Creative and Targeting : </b> We meticulously optimized
ad creatives and targeting parameters. By refining messaging
and leveraging data insights, we significantly improved ad
performance.
</li>
</ul>
<span class="line-break"></span>
<span class="line-break"></span>
<h4>2. Multi-Channel Advertising</h4>
<ul>
<li>
<b>Facebook Ads : </b> We took over their Facebook ads,
focusing on creating a structured and efficient campaign
setup. This led to immediate improvements in ROAS and CPA.
</li>
<li>
<b>Google Ads : </b> We expanded their advertising efforts to
Google Ads, including Shopping Ads and Performance Max Ads.
This allowed us to capture intent-driven traffic and expand
their reach.
</li>
<li>
<b>Strategic Planning and Continuous Optimization : </b> Our
approach involved ongoing analysis and refinement of ad
campaigns based on performance metrics. This ensured sustained
growth and efficiency.
</li>
</ul>
<span class="line-break"></span>
<span class="line-break"></span>
<h4>3. Diversification and Future Expansion</h4>
<ul>
<li>
While yet to explore TikTok and Pinterest ads, the brand’s
success with Facebook and Google Ads laid the groundwork for
future expansion into these platforms. Diversifying
advertising channels was part of a broader strategy to tap
into new audiences and drive additional traffic.
</li>
</ul>
<span class="line-break"></span>
<span class="line-break"></span>
<h4>4. Data-Driven Decision Making</h4>
<ul>
<li>
<b>Continuous Testing and Optimization : </b> We employed a
rigorous testing and optimization process, allowing us to make
informed decisions based on real-time data.
</li>
<li>
<b>Supply Chain Management : </b> Despite encountering supply
and stock issues, we helped the client navigate these
challenges to maintain campaign momentum and capitalize on
high-conversion opportunities.
</li>
</ul>
<span class="line-break"></span>
<span class="line-break"></span>
<div class="post-thumb">
<img src="assets/img/innerpage/dogcare-casestudy-inner3.jpeg" alt />
</div>
<span class="line-break"></span>
<span class="line-break"></span>
<h3>The Results</h3>
<ul>
<li>
<b>300% Increase in Revenue and Store Sessions : </b> Within
180 days, the brand’s monthly sales surged from $26K to over
$78K.
</li>
<li>
<b>8x Blended ROAS : </b> The optimized campaigns delivered an
exceptional return on ad spend.
</li>
<li>
<b>Sustained Growth and Efficiency : </b> The combination of
Facebook and Google Ads facilitated substantial growth while
maintaining a positive ROI.
</li>
</ul>
<span class="line-break"></span>
<span class="line-break"></span>
<span class="line-break"></span>
<h3>Conclusion</h3>
<p>
This case study illustrates the transformative impact of
strategic digital advertising. By leveraging advanced
data-driven methodologies and continuous optimization, we
significantly enhanced the pet brand’s revenue and efficiency.
The success of this approach underscores its relevance not only
for pet brands but for any online retailer seeking scalable
growth.
</p>
<p>
If you run an ecommerce business and seek to scale your online
sales, we invite you to reach out for a free consultation with
us. Let’s explore how we can drive your business to new heights.
</p>
</div>
</div>
<div class="col-lg-4">
<!-- <div class="case-study-details-info-wrap">
<table>
<tbody>
<tr>
<td>Company:</td>
<td><span>Sri Tech Solutions</span></td>
</tr>
<tr>
<td>Industry:</td>
<td><span>Skincare</span></td>
</tr>
<tr>
<td>Location:</td>
<td><span>Florida, USA </span></td>
</tr>
<tr>
<td>Size:</td>
<td><span>250 employees</span></td>
</tr>
</tbody>
</table>
<ul class="download-btns">
<li>
<a href="contact-us.html">
Reach Us
</a>
</li>
</ul>
</div> -->
<div class="contact-page">
<div class="contact-form-wrap social-area">
<form>
<div class="row">
<div class="col-md-12">
<div class="form-inner mb-30">
<label>Full Name*</label>
<input type="text" placeholder="Daniel Scoot" />
</div>
</div>
<div class="col-md-12">
<div class="form-inner mb-30">
<label>Your Email*</label>
<input type="email" placeholder="example@gmail.com" />
</div>
</div>
<div class="col-md-12">
<div class="form-inner mb-30">
<label>Phone Number <span>(Optional)</span></label>
<input type="text" placeholder="+920- 5566 **** ****" />
</div>
</div>
<div class="col-md-12">
<div class="form-inner mb-30">
<label>Website URL</label>
<input type="text" placeholder="URL" />
</div>
</div>
<div class="col-md-12">
<div class="form-inner mb-30">
<label>How can We Help You?</label>
<textarea placeholder="What’s on your mind"></textarea>
</div>
</div>
<div class="col-md-12 mb-4">
<div class="form-inner2">
<div class="form-check">
<input class="form-check-input" type="checkbox" value id="contactCheck" />
<label class="form-check-label" for="contactCheck">
Please save my name, email address for the next time
I message.
</label>
</div>
</div>
</div>
</div>
<div class="form-inner text-center">
<button class="primary-btn3 btn-hover w-100" type="submit">
Submit Now
<svg width="12" height="12" viewBox="0 0 12 12" xmlns="http://www.w3.org/2000/svg">
<path
d="M10.0035 3.40804L1.41153 12L0 10.5885L8.59097 1.99651H1.01922V0H12V10.9808H10.0035V3.40804Z">
</path>
</svg>
<span></span>
</button>
</div>
</form>
</div>
</div>
</div>
</div>
<!-- <div class="col-lg-12">
<div class="details-page-content">
<h3>Testimonial</h3>
<span class="line-break"></span>
<blockquote>
<p>
"Partnering with Qlixs for our SEO and website optimization
needs was crucial in enhancing our digital presence. Their
tailored strategies and expertise significantly improved our
search rankings and user engagement."
</p>
<cite>Hari T, CEO, Sri Tech Solutions</cite>
</blockquote>
</div>
</div> -->
</div>
</div>
<!-- Footer start -->
<?php include('footer.php'); ?>
<!-- Footer end -->
<script data-cfasync="false" src="../../../cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js"></script>
<script src="assets/js/jquery-3.7.1.min.js"></script>
<script src="assets/js/popper.min.js"></script>
<script src="assets/js/bootstrap.min.js"></script>
<script src="assets/js/swiper-bundle.min.js"></script>
<script src="assets/js/slick.min.js"></script>
<script src="assets/js/waypoints.min.js"></script>
<script src="assets/js/jquery.counterup.min.js"></script>
<script src="assets/js/jquery.nice-select.min.js"></script>
<script src="assets/js/jquery.fancybox.min.js"></script>
<script src="assets/js/isotope.pkgd.min.js"></script>
<script src="assets/js/imagesloaded.pkgd.min.js"></script>
<script src="assets/js/gsap.min.js"></script>
<script src="assets/js/ScrollTrigger.min.js"></script>
<script src="assets/js/SmoothScroll.js"></script>
<script src="assets/js/simpleParallax.min.js"></script>
<script src="assets/js/TweenMax.min.js"></script>
<script src="assets/js/SplitText.min.js"></script>
<script src="assets/js/jquery.marquee.min.js"></script>
<script src="assets/js/main.js"></script>
</body>
</html>